Wales is brimming with bold ideas, brilliant makers, and brands with heart but too often, they’re not getting the visibility they deserve. At Celtick, we believe that with the right communications strategy, Welsh businesses can punch well above their weight.
Here are five things you can do right now to boost your brand’s presence and get noticed:
- Own Your Welshness
Your location isn’t just a backdrop, it’s a brand asset. Whether it’s your tone of voice, your packaging, or your storytelling, lean into your roots. Consumers love authenticity, and being proudly Welsh can help you stand out in a sea of sameness.
- Tell Stories, Not Just Sell Products
People connect with people, not just products. Share the story behind your brand, why you started, what you believe in, and who you’re here to serve. Use blog posts, social media, and PR to bring your brand’s personality to life.
- Build Relationships with Local Media
Don’t underestimate the power of local press. Regional journalists are often looking for fresh, homegrown stories, especially ones with a strong community angle. A well-crafted press release or pitch can go a long way.
- Collaborate with Other Welsh Brands
There’s strength in numbers. Partnering with other Welsh businesses, whether through co-branded campaigns, giveaways, or pop-up events, can help you tap into new audiences and build a stronger local network.
- Be Consistent Across Channels
From your Instagram grid to your email signature, consistency builds trust. Make sure your messaging, visuals, and tone align across every touchpoint. A clear, cohesive brand is more memorable, and more likely to be shared.
At Celtick, we’re here to help Welsh brands find their voice and amplify it. Whether you’re just starting out or ready to scale, we’d love to help you get noticed, for all the right reasons.
Want to make your brand louder, bolder, and more connected?
Get in touch and let’s make some noise together.